Independent. Enthusiast-run. Very pro-Jaguar.

Jaguar is still worth making a fuss about.

This site is for people who still stop when they see a good Jaguar. An E-Type outside a pub. An XJ on proper wheels. An XK that has clearly been bought by someone who gets it. Even a slightly scruffy one with a warning light and a story.

Jaguar has had a noisy few years, and not all of that noise has helped. So this is a small attempt to do something more useful: show the cars, talk to the owners, point people towards the good stuff, and keep the enthusiasm moving.

What this is

Less hand-wringing. More cars.

There is no shortage of opinion about Jaguar. What there is less of, at least online, is calm enthusiasm for the actual cars. The ones people own, fix, polish, sell, regret selling and occasionally buy again because nothing else quite scratches the itch.

Show the cars

Old ones, new ones, immaculate ones, slightly tired ones. The cars are the point. They belong on roads, at meets, outside cafés, on driveways, in workshop ramps and in photographs that make people look twice.

Talk to the people

Owners know where the good cars are, which specialists are worth using, which parts are a pain, and which model everyone has unfairly ignored. That is the knowledge worth collecting.

Make them matter

Cars become valuable when people care. Not just financially, although that helps, but culturally. A good Jaguar should feel like something worth saving, not something to apologise for buying.

Jaguar grand tourer on a British country road at sunset
A Jaguar makes most sense away from the internet. Long bonnet, decent road, no need to explain yourself.
A gathering of Jaguar cars and enthusiasts outside a heritage hangar
The scene matters. Clubs, shows and specialists are where the useful conversations happen.
Jaguar is part of Britain’s motoring furniture. That is not a small thing.

Sidecars, sports cars, Le Mans, saloons, grand tourers, bad decisions, brilliant decisions. Jaguar’s history is too interesting to be reduced to a few lazy jokes about reliability or depreciation.

Save the cats
Support British
Drive Jaguar
Why bother?

Because ordinary cars do not follow you home.

The best Jaguars get under your skin. Long bonnets, low roofs, good leather, better engines, a bit of theatre, a bit of risk. They are not perfect cars. That has never been the point. The point is that they feel like somebody cared when they made them.

Design first

The shape usually came first. That is why people still point at an E-Type, still soften towards an old XJ, and still notice a clean XK in a supermarket car park.

Pace without shouting

A good Jaguar does not need to behave like a track refugee. It can be quick, quiet, comfortable and faintly improper all at once.

A British story

This country is good at forgetting what it once did well. Jaguar is one of those names that should still mean something, especially to people who love cars.

Saturday
23
May 2026

Great British Jaguar Day at Bicester Motion. Exactly the right place to talk about this stuff.

See us there

Great British Jaguar Day

I’ll be at Bicester Motion for Great British Jaguar Day, the Chris Harris & Friends gathering built around Jaguar. It feels like the right moment to put this site in public: not finished, not pretending to be a magazine empire, just a place to start collecting the good stories.

Own an interesting Jaguar? I’d like to see it.
Run a club, specialist workshop or parts business? Say hello.
Have a Jaguar story that deserves daylight? Send it over.
Merch

A shirt, a cap, and a raised eyebrow.

Merch is deliberately simple for now. A shirt and a cap, mainly so people at shows can spot the site, start a conversation, and make the point without needing a ten-minute speech.

Make Jag
Great Again
Coming soon

MJGA T-shirt

Plain, bold, readable from a few feet away. The sort of thing that works at a car meet without looking like it escaped from a corporate hospitality tent.

Register interest
MJGA
Coming soon

MJGA baseball cap

For shows, road trips and those petrol station conversations that start with someone saying, ‘I always fancied one of those.’

Register interest